Monday 20 October 2008

Going for gold

Following in the footsteps of Team GB, Team ID came away with two Golds in this year's W3 Awards...

We recently entered the Yorkshire Water Recreation site into the 2008 W3 Awards and are proud to announce that we came away with not one, but TWO gold awards!

What are the W3 Awards?
Approved by the International Academy of Visual Arts, the W3 Awards is the first major web competition to be accessible to everyone - from the biggest development companies to the smallest firms.

Upholding a high standard of excellence, the winning entries are selected by the IAVA from a multitude of international entries. Less than 10% of entries are selected as gold winners and we were one of twelve UK based companies to receive a gold award. Each category could have multiple winners, or no winners at all.

Winning criteria
The criteria for website based entries included creativity, usability, navigation, functionality, visual design and ease of use. We won in the web-based PR and Branding categories, which takes into account all of the above, as well as the development of the marketing brand and connection of the organisation to its intended audience.

The Yorkshire Water Recreation site is visually appealling with strong links to both brand - Yorkshire Water - and audience. Combining functionality with visual design, the site uses Googlemaps, video and social networking links to engage the audience. Behind the scenes, our Content Management System ensures that the site is easy to use and control from Yorkshire Water's point of view.